{"version":"1.0","provider_name":"OLA - French","provider_url":"https:\/\/ola.rntc.com\/fr","author_name":"Lily","author_url":"https:\/\/ola.rntc.com\/fr\/author\/lily-tronciurntc-com\/","title":"4. Persuasion et narration - OLA - French","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"U2KWyPM6sH\"><a href=\"https:\/\/ola.rntc.com\/fr\/lessons\/4-persuasion-et-narration-2\/\">4. Persuasion et narration<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/ola.rntc.com\/fr\/lessons\/4-persuasion-et-narration-2\/embed\/#?secret=U2KWyPM6sH\" width=\"600\" height=\"338\" title=\"\u00ab\u00a04. Persuasion et narration\u00a0\u00bb &#8212; OLA - French\" data-secret=\"U2KWyPM6sH\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script>\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n<\/script>\n","description":"Quels sont les r\u00e9cits actuels de votre public?&nbsp;Qui sont leurs influenceurs?&nbsp;Quelles histoires et quels messages r\u00e9sonneront avec eux? Cette unit\u00e9 vous aidera \u00e0 comprendre la logique de votre public ainsi que leurs influenceurs et leurs r\u00e9cits, vous permettant ainsi de construire des campagnes plus convaincantes.&nbsp;En utilisant une approche centr\u00e9e sur la narration persuasive, cette unit\u00e9 [&hellip;]","thumbnail_url":"https:\/\/ola.rntc.com\/fr\/wp-content\/uploads\/sites\/3\/2020\/12\/kevin-erdvig-k7fUP9RQj3Y-unsplash-edited-scaled.jpg"}