1.0OLA - Englishhttps://ola.rntc.com/enLilyhttps://ola.rntc.com/en/author/lily-tronciurntc-com/rich600338<blockquote class="wp-embedded-content" data-secret="Jg89sGa4cN"><a href="https://ola.rntc.com/en/lessons/digital-optimisation-to-support-engagement-copy/">Digital Optimisation to Support Engagement Copy</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://ola.rntc.com/en/lessons/digital-optimisation-to-support-engagement-copy/embed/#?secret=Jg89sGa4cN" width="600" height="338" title="“Digital Optimisation to Support Engagement Copy” — OLA - English" data-secret="Jg89sGa4cN" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script> /*! This file is auto-generated */ !function(d,l){"use strict";l.querySelector&&d.addEventListener&&"undefined"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!/[^a-zA-Z0-9]/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),o=l.querySelectorAll('blockquote[data-secret="'+t.secret+'"]'),c=new RegExp("^https?:$","i"),i=0;i<o.length;i++)o[i].style.display="none";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute("style"),"height"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):"link"===t.message&&(r=new URL(s.getAttribute("src")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener("message",d.wp.receiveEmbedMessage,!1),l.addEventListener("DOMContentLoaded",function(){for(var e,t,s=l.querySelectorAll("iframe.wp-embedded-content"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute("data-secret"))||(t=Math.random().toString(36).substring(2,12),e.src+="#?secret="+t,e.setAttribute("data-secret",t)),e.contentWindow.postMessage({message:"ready",secret:t},"*")},!1)))}(window,document); //# sourceURL=https://ola.rntc.com/en/wp-includes/js/wp-embed.min.js </script> After learning about different moderation techniques, how to navigate online and create campaigns for more engagement, it is time to look at the more technical part of how to serve content to your audience. More specifically, this final unit will look into how digital optimisation through Search Engine Optimisation (SEO) works to ensure more relevance […]https://ola.rntc.com/en/wp-content/uploads/sites/2/2020/11/Icon-LPT_Activity-1-1.png